Tag Archives: Marketing

HOW TO: Use Social Media for Lead Generation

“Social media is the top emerging channel for lead generation among technology marketing professionals surveyed in May 2010, according to the annual Unisfair marketing survey. Furthermore, 66% of respondents said lead generation was their top priority for 2010, with only 17% … Continue reading

Gallery | Tagged , , , , , , , , | Leave a comment

How To Analyse Your Email Marketing Campaign Performance

Email Marketing Campaign Success To make email an efficient and cost-effective communication channel for your business, your email communications need to be: Well-designed and optimised Targeted to specific customer segments Tailored to the end-user Sent at the right time Measuring … Continue reading

Gallery | Tagged , , , , | 1 Comment

TheSocialMediaGuide Website Flipping – How to Buy and Sell Websites

TheSocialMediaGuide Website Flipping – How to Buy and Sell Websites http://ht.ly/1fP2Lu

Posted in Entrepreneur Support, How to, Website | Tagged , , , , , , , | Leave a comment

How To Use Twitter For Business

This gallery contains 1 photo.

The Changing Nature Of Consumer Behaviour The changing nature of consumer behaviour means that instead of pushing messages out to consumers, as an effective marketer you must adapt to new consumer attitudes and behaviour by creating marketing messages and campaigns … Continue reading

Gallery | Tagged , , , , , , , | 10 Comments

Hot brands and why people want them | In-Depth Analysis | Marketing Week

Hot brands and why people want them | In-Depth Analysis | Marketing Week.

Gallery | Tagged , , , , , , , | Leave a comment

Raise the temperature: How to increase ‘brand desire’ and get your customers hot under the collar | In-Depth Analysis | Marketing Week

Raise the temperature: How to increase ‘brand desire’ and get your customers hot under the collar | In-Depth Analysis | Marketing Week.

Gallery | Tagged , , , , , , , | Leave a comment

HOW TO: Make Sure You’re Tracking the Right Data

“The goal of social marketing analytics is to be able to track the impact of your efforts and optimize your campaigns based on social data for maximum effect.  That means you need analytics, insights and, ultimately, action.  Knowing what the … Continue reading

Gallery | Tagged , , , , , , , | Leave a comment

UK: Study Finds Tesco, Boots And Argos Are Best At Email Marketing

“Boots, Tesco and Argos lead the way when it comes to email marketing, a study by the Direct Marketing Association (DMA) and fast.Map has found. Three in every five consumers questioned for the second Digital Tracking Study said they welcomed … Continue reading

Gallery | Tagged , , , , , , , , , | Leave a comment

Policing the new laws of online marketing | In-Depth Analysis | Marketing Week

“Will the extension of the ASA’s powers to all online content that can be categorised as advertising make regulations easier to follow, or leave the watchdog chasing shadows in an ungovernable environment?” Policing the new laws of online marketing | In-Depth … Continue reading

Gallery | Tagged , , , , , , , | Leave a comment