Tag Archives: Customer service

How To Use Twitter For Business

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The Changing Nature Of Consumer Behaviour The changing nature of consumer behaviour means that instead of pushing messages out to consumers, as an effective marketer you must adapt to new consumer attitudes and behaviour by creating marketing messages and campaigns … Continue reading

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How to Get Actionable Insights From Social Media Measurement and Monitoring Tools – Search Engine Watch (SEW)

“If your brand is in a B2C vertical, reserving a Twitter handle is probably all that’s required to start generating a few negative customer service comments pointed directly at you. Very few brands do a stellar job of traditional customer … Continue reading

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