5 Useful Web Tools For Monitoring Twitter Conversations

image of speech bubble courtesy ofThe thing about Social Media is that it’s not about you, not about your business broadcasting brand messages. Social Media it’s about your consumer, customer and prospects and what they say about your brand, your products and services, or your industry. Success in Social Media is about listening to your consumers, and then acting on their needs.

Thus listening tools are extremely important where you have no or little control over the conversation. However, taking the first step to start listening and monitoring the conversation can be daunting.

What are the best Twitter monitoring tools?

The type of Twitter listening, or monitoring tools appropriate for your purpose depends on your objectives. And then what? How do I act on sentiment? How do I engage? To make sure that you are successful in your monitoring efforts, here is a list of 5 free and useful tools for monitoring Twitter conversations:

Google Alerts
Google Alerts are free and easy to set-up email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic, let it be Twitter profile or keyword.

screen shot of Google alerts

Social Mention
Social Mention is an awesome monitoring and sentiment tracking tool, and its free! Its sentiment metrics are based  on positive, neutral and negative phrases associated with your keyword or twitter profile. Socialmention also allows you to track and export #hashtag, keyword and influencers data, and to set up email alerts and RSS feeds.

screen shot of socialmention interface displaying sentiment

Addictomatic is a holistic and extremely cool monitoring tool. It allows you to track a number of networks at the same time, including photo and video sharing, blogs, microblogs, comments, news, as well as blog search and search engines.

screen shot of addictomatic social media monitoring tool

Twazzup is a real-time Twitter Search Engine that displays popular keywords, popular #hashtags, popular tweets, top influencers, tag cloud, sentimental analysis (positive and negative comments) etc. It also allows you to set up a reader.

screen shot of twazzup social mentioning tool

Monitter is a real-time Twitter search tool that enables you to monitor a set of keywords on Twitter. It also allows you to narrow the search to a particular geographic location, enabling you to find out what’s going on in certain parts of the world.

monitter interface displaying mentions

2 Bonus Tools For Monitoring Twitter Keyword Trending and Identifying Key Influencers

Trendistic is great for a graphical view of keyword trending and tweets over time. Here you can take temperature and see if your brand name and keywords are heating up or cooling off over time.
screen shot of trendistic tool displaying keyword trending over time

twitter.com/search vs Twitter Search

twitter.com/search is a search tool that helps people on twitter search for relevant tweets from their account home page. By clicking on a trending topic, the search tool will also show related photos and videos, right there on the results page.
picture of twitter search page

Twitter Search however is an extra tool that helps users to filter all real-time information coursing through Twitter by using its advanced search operators and advanced search page to easily incorporate search operators in their queries.

advanced search options on search.twitter.com

All search results are available via standard Atom and JSON feeds, for use in feed readers and mashups.

Bookmark this page. Coming soon…

  1. How To Act On Sentiment And To Engage With Your Community
  2. 5 Most Useful Social Media Monitoring/Analytics Tools For Small Startups
  3. How To Integrate Traditional Web Analytics with Social Media Monitoring to Measure In-depth Multi-Channel Marketing
  4. Top 5 Social Media Monitoring Tools For International Marketing
This entry was posted in How to, Social Media, Social Media Monitoring, Twitter and tagged , , , , , , , , , , , , , . Bookmark the permalink.

9 Responses to 5 Useful Web Tools For Monitoring Twitter Conversations

  1. Pingback: Twitter Advanced Search Tips « « Joe Recomendes Joe Recomendes

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  4. Excellent source of information… thanks for sharing. I fear that if I ever grasp this all.. it will look like something else. But I’ll work on it. thanks.

  5. Pingback: How To Find People To Follow On Twitter | Digi Marketing Pet

  6. Nathaneal says:

    Totally agree with Lynda – great source of information! I am particularly thankful for all the additional resources and information that are provided here free of charge, in addition to the recent bi-lingual social media training that we received from you. Dare I say, the training, the support material and communication, pre and post training was outstanding! Thanks again, Nathaneal

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